More companies are looking to have a presence in the rapidly growing eSports and Next-Gen Media spaces every day. Yotaza is answering the call with the company's recent launch under the leadership of global brand builder and eSports authority Faisal Mumtaz.
March 7, 2019 - It's hard truth but businesses that want to stay on the cutting-edge of growth need to stay on the cutting-edge of both technology and of emerging trends online. Next-Gen Media and eSports certainly qualify in these categories but finding an expert team to help a company develop a presence or strategy in these areas can be quite difficult, to put it mildly. That has all changed with the recent announcement of the experienced global brand builder and deeply respected eSports expert Faisal Mumtaz has launched Yotaza.
Yotaza is aimed at helping brands and companies develop disruptive efforts to help carry them to the next level of success utilizing his knowledge and experience in Next-Gen Media, eSports, and global brand building which he has won praise for in a number of high-profile roles working and managing campaigns for some of the biggest names in business. The excitements surrounding Yotaza and what they can bring to the table is high.
“We were born to adapt, disrupt, and deliver on the latest innovations at a pace that can't be matched” commented the passionate and driven Mumtaz. “My deep ties and understanding of the eSports world allows Yotaza to help set up win-win solutions for brands, players, and leagues; while the rest of our next-gen media knowledge breaks down doors in other areas as well.”
Mumtaz's past successes are quite impressive, adding to the positive energy surrounding the announcement of Yotaza's launch. Some highlights include his previously being the senior manager responsible for leading the global digital transformation at Unilever where he was overseeing the Beauty and Personal Care division valued at over $22 billion; having key roles at both Nestle and Mondelez International where he led their global growth into the European market; and, importantly, repeatedly acting as a bridge builder between brands and eSports, work that has won him the honest respect of the eSports and Gaming communities, something that will be very valuable for Yotaza's clients in the present and future.
Working under the slogan of “Evolve or Die Trying”, Yotaza is certainly poised to make a positive impact for forward-thinking brands worldwide.
For more information, be sure to visit https://www.yotaza.com